Marketing with the Chamber

Marketing & Sponsorship Opportunities:

Publications

Bemidji Lakes Area Guide and Membership Directory

The Bemidji Lakes Area Guide, often the consumers first introduction to Bemidji and the region. The Membership Directory, which is included in the guide, is a great resource that features a complete list of Bemidji Area Chamber of Commerce members.

  • Circulation of 42,000 copies available to incoming college freshman and used as a recruitment tool for Bemidji State University, Sanford Health and many other businesses. In fact, a primary piece in our relocation packets.
  • Distribution: Tourist Information Center, Explore Minnesota, State Travel Centers, Realtors, Resorts and many of the lodging establishments in the region.
  • With a long shelf life, it truly delivers the results you expect from your advertising dollar.
    • 1/16 page = $395
    • 1/8 page = $659
    • 1/4 page = $1,195
    • 1/2 page = $1,965
    • Full page = $3,400
    • Back Cover (3/4 page) = $3,990
    • Inside Front Cover = $4,500
    • Inside Back Cover = $4,500
  • Your company Logo is included in the Membership Directory with the purchase of an ad. ($50 Value)

Shopping & Attractions Guide

Convenient brochure and coupons for visitors and newcomers to the area. Features where to eat, shop and play while out and about. Great for those looking to attract tourists to their business.  Very cost effective with 15,000 printed pieces.

  • Listings are just $150

Chamber Newsletter Inserts

A monthly newsletter sent to approximately 800 Chamber members that offers your business a chance to promote an upcoming event or sales event as a full page insert.

  • Insert size is 8.5 x 11
  • 800 copies delivered to Arrow Printing (by the 15th of the month prior to printed newsletter)
  • All inserts need prior approval
  • Oversize and brochure inserts are not allowed
  • Insert information must pertain to your business
  • Deadline is noon on the 15th of each month
  • Businesses must reserve a space by calling the Chamber in advance
    • One sided single sheet insert (20-24# matte or glossy) = $125
    • Additional side on insert = $50
    • Each additional sheet = $90
    • Additional fee for cardstock = $45
  • Non-profits receive a 25% discount unless they are promoting other community events

Chamber Newsletter Ad

The Chamber sends out a monthly newsletter to approximately 800 recipients.

  • Ad size 2 x 2 $300 for a year (12 publications)

Chamber Annual Report

November delivery with a list of programs and events carried out by the Chamber throughout the past year.

  • Ad size 3.5 x 3.5  $300

Business in the Spotlight

Feature your business in the Chamber's Newsletter and on the Chamber's Facebook page. The feature will be 1/4 page, with or without a logo, and will touch on key points like products or services offered, what makes your business successful, business niche, etc. (The Facebook Feature can include up to 4 submitted photos.)

  • Investment = $125

Website Marketing

Enhanced Business Directory Listing

All business members receive an accessible mini-webpage as a benefit of membership. As a marketing opportunity, members have a chance to spice up the look of their page by adding pictures, color logo, expanded description and keywords along with receiving priority category listing.

  • Add up to 8 color photos and business logo
  • Detailed business description-including 240 word description. 30 words on search page, plus 5 additional bullet points
  • 20 'Key Words'
  • Priority on search listings
  • Map link from Google or MapQuest
  • Unlimited business categories
    • Investment = $250 per year ($170 if purchased at time of application or included with renewal invoice annually)

Banner Ads

Scrolling banner ads are available to those businesses wishing to drive more traffic to their business site from the Chamber website www.bemidji.org

  • Home Page Box (200 x 250px) = $325/year
  • Business Directory Banner (480 x 60px) = $325/year
  • Events Page Banner (480 x 60px) = $325/year
    • Secondary Pages (community, visitor, education, etc.)
      • Box (200 x 250px) = $175/year
      • Oblong (273 x 74px) = $175/year

Business Logo on Basic Directory Listing

Add your branded logo to the basic Business Directory on www.bemidji.org to bring more validity to your business. Your brand represents you! Your customers will identify with your business much easier than those listings not using their logos.

  • Investment = $50 per year

E-Blasts

Member Vision and Voice 

Exclusively for Chamber Members, this mass email is available for advertisement placement and is sent out to over 950 people.

  • Sent out the 2nd and 4th Wednesday of each month
  • Maximum of six (6) businesses in each e-blast
  • Deadline is the Monday prior to the send date
  • Event/copy advertisement must be applicable to business mission
    • $35 per promotion

 

Community Events

Lake Bemidji Dragon Boat Festival

The Lake Bemidji Dragon Boat Festival, three days of fun for the entire family. Festival activities will include great food, music, kid's activities, parade of teams and more along the shores of Lake Bemidji.

  • Major Sponsorship = $2,500
    • Logo or name in all brochures and sponsorship banners
    • Inclusion in 25% of all Radio, TV and Newspaper ads
    • PA mentions during the event
    • Complimentary registration for one team ($750 Value)
    • First right of refusal for the following year

Lake Bemidji Winter Festival

Shake those winter blues during the Lake Bemidji Winter Festival. Celebrate the up-north culture of winter fun. Activities like Pond Hockey, Curling, Cornhole, the Brrrmidji Plunge in Lake Bemidji, and more.

  • Presenting Sponsor = $5,000 (Limit 1; 3 year commitment)
  • Major Sponsorship = $2,500
  • Hockey Rink Sponsorship = $500
  • Curling Sponsorship = $500
  • Supporting Sponsorship = $250
  • Vehicle Billboard = $350

Advocacy Events

Bemidji Day at the Capitol

  • Event Sponsor = $1,000
    • Logo recognition on Bemidji Day Gift (400)
    • Logo recognition on Reception Invitation Cards to Legislators
    • Logo recognition on table tents at reception
    • Two (2) Registrations to participate in Bemidji Day
  • Reception Sponsor = $275 (non-exclusive)
    • Day long trip to St. Paul to lobby for a community, regional and state wide agenda
    • Sponsor credit on all literature for event (400 impressions)
    • Business sponsorship in Chamber Newsletter
    • Credit & Logo on table tents at reception

Grow Minnesota Sponsorship

Grow Minnesota! is Minnesota's first purely private sector, statewide business retention and expansion program. Its primary goal is to strengthen and grow Minnesota's economy.

  • Business sponsorship logo on Bemidji Chamber website Grow MN page
  • Business sponsorship in Grow MN articles in Chamber Report (3 annually)
  • Business sponsorship logo on all correspondence
  • Be the exclusive business as Grow MN sponsor
  • Two (2) tickets to annual Grow Regional Update Luncheon
    • Investment = $500

Membership Events

Awards of Excellence

The Awards of Excellence Luncheon, held in May. The Bemidji Area Chamber of Commerce will recognize area businesses and individuals for their contributions to Bemidji and the region. It's a great way to highlight your company to various business leaders in the community.

  • Event Sponsorship = $750
    • Eight (8) tickets to the Awards recognition program
    • Logo on Invitations, Chamber Newsletter and Website, Programs and Banner at the event.
    • Recognition during speeches at the luncheon
  • Presenting Award Sponsorship = $500
    • Two (2) tickets to the Awards recognition program
    • Logo on Award Nomination form
    • Logo on insert in Chamber Newsletter
    • Logo on Website marketing event
    • Recognition during Award presentation
  • Awards to be presented:
    • New Business of the Year
    • Business of the Year
    • Entrepreneur of the Year
    • Wellness in the Workplace
    • Ambassador of the Year

Chamber Annual Celebration

Held in September, the Chamber celebrates the end of the fiscal year and inducts the new Chair and incoming board members. Activities include a slideshow of events and programs from the year, silent auction, raffles and door prizes.

  • Presenting Sponsorship= $1,200
    • Eight (8) event tickets
    • Largest Logo displayed on the invitation
    • Logo on the Chamber website
    • Recognition in the Chamber Newsletter, speeches and program
    • Inclusion on the program banner
    • Logo during the slideshow at the event
    • Chamber Newsletter insert
  • Major Sponsorship = $1,000
    • Eight (8) event tickets
    • Larger Logo displayed on the invitation
    • Logo on the Chamber website
    • Recognition in the Chamber Newsletter, speeches and program
    • Inclusion on the program banner
    • Logo during the slideshow at the event
    • Chamber Newsletter Insert
  • Supporting Sponsorship = $750
    • Four (4) event tickets
    • Logo on the invitation
    • Logo on the Chamber website
    • Recognition in the Chamber Newsletter, speeches and program
    • Inclusion on the program banner
  • Participating Sponsorship = $400
    • Two (2) event tickets
    • Logo on the Chamber website
    • Recognition in the Chamber newsletter, speeches and program
    • Inclusion on the program banner